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Thursday, October 13, 2016

On 4:02 AM by Roderick Allan Baylon

I am just appalled at this Google Local Business Pack result for the key phrase: "seo expert philippines".

Check out the screen grab below:

Google Local Business Search Listings


What did you notice from the 3-pack listing showing generic business names with exact or related match results for the key phrase "seo expert philippines"?

Still not convinced? Check out this Case Study link from Moz.com:

Case Study: The Interconnectedness of Local SEO and Exact Match Domains

The case study above just basically confirms what I have suspected all along. I know there are several signals that Google use for top rankings in the local business pack but "Exact Match Domains" (EMDs) should not be a major signal IMHO.

Google's search engine results should be better than this. I'm sure there are better SEO and Digital Marketing agencies that are way way more deserving than these generically-named businesses.

Does Google need another Pigeon update to sort things out? Or should I just keep on ranting and cursing under my own breath. =)

What are your thoughts about this?